A Complete Guide to What is OTT App & Its Importance
OTT (Over-The-Top) apps deliver content directly to viewers via the internet, bypassing traditional cable or satellite providers. Popular OTT platforms like Netflix, Hulu, and Amazon Prime offer movies, TV shows, and live streams to users on-demand. The importance of OTT apps lies in their convenience, allowing users to access content anytime, anywhere, and on multiple devices. They provide personalized experiences with vast libraries, cater to niche audiences, and offer flexible subscription models. OTT apps are transforming entertainment and media consumption in today's digital age.