Does preparing an XML sitemap for your website sound like a hassle? A part of technical SEO, the concept behind an XML sitemap isn’t too technical, after all. While XML stands for “Extensible Markup Language” a pattern in which information is presented, a sitemap is nothing but a roadmap containing different addresses (URLs) on your website. To improve technical SEO on your website, you may hire specialists in digital marketing services. Find here the importance of having an updated XML sitemap.