Airtel Bulk SMS | Airtel Bulk SMS Solution | Airtel Bulk SMS Alternative | Airtel Bulk SMS Pricing
Airtel Bulk SMS – Complete Guide, Pricing & Better Alternatives (2026)
Airtel Bulk SMS refers to the mass messaging service provided by Airtel, one of India’s leading telecom operators, that allows businesses to send large volumes of SMS messages quickly and reliably to Airtel mobile subscribers. It’s widely used for sending OTP authentication messages, transactional alerts, promotional offers, customer notifications, and internal communication across organizations in India.
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Airtel’s bulk SMS offerings support both promotional and transactional SMS, are DLT-compliant per TRAI regulations, and include API integration options for automated messaging workflows. Pricing is typically based on message type and volume, with promotional SMS often ranging around ₹0.15–₹0.25 and transactional messages around ₹0.20–₹0.35 per SMS, though rates vary with volume and contract terms.
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However, using Airtel’s bulk SMS directly has certain limitations—such as single-operator delivery, complex setup and DLT registration, rigid pricing, and limited technical support.
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Airtel Bulk SMS Solution
Airtel provides a robust messaging infrastructure and API tools for developers to integrate SMS capabilities with business systems. Their solution supports REST API integration, real-time delivery reports, scheduled messaging, and regional language support, making it suitable for businesses that want reliable delivery through Airtel’s telecom network.
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Airtel Bulk SMS Pricing
Airtel’s pricing for bulk messaging typically depends on the type of message and volume of traffic. Businesses can expect:
Promotional SMS: Approximately ₹0.15–₹0.25 per SMS
Transactional SMS: Approximately ₹0.20–₹0.35 per SMS
Setup, registration, and DLT platform fees may also apply.
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These costs can be higher and less flexible for smaller businesses or startups due to minimum commitments and operator constraints.
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Airtel Bulk SM